Podcasting as a Boost to SEO? Hmmm.

We’re never going to be able to keep on top of every algorithmic change from Google but every little bit we can do to help can’t hurt, right?  How ‘bout this tidbit?  Did you know that podcasting can boost your reputation and search engine rankings?  With an estimated 42 million Americans listening to podcasts weekly, […]

Podcasters Are the New Influencers. Here’s How to Leverage Them in Your Strategies.

Much of what we’re seeing with podcasts rings true to the rise of social media mavens By Kerry Perse a Reprint from Adweek. May 21, 2019 While on the surface it may seem like podcasters and social media influencers have very little in common (namely, we can’t see podcasters or what they are eating or how

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Why Content Reigns

We have all heard ‘content is king’ and as cliché as it is, the truth has always remained…readers will engage if you provide something worth consuming. With platforms agnostic, and clutter everywhere in every category, what stands out?  Potential customers are being bombarded with information at a rate never seen before. This makes standout content

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Well, here we are a few weeks into the New Year and my thoughts on how quickly things pass have to rest solely on what many regard as the most valuable asset we all possess in equal quantities, regret not “spending” it properly but can’t even buy it in the first place.  Our time.  I

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